BRIGHTEN MY DAY

 
 
 

Product story telling.

Unit designed to specifically display the Philosophy product, Brighten My Day.

Brighten My Day is formulated with Daisy Flower Extract Algae & Licorice to help lighten dark spots and give A MORE translucent complexion.

 

BMD_KV_1.jpg.jpg
Key Visuals Drafts

Key Visuals Drafts

Inspiration. Ideation.

Important for design to evoke a sense of brightness and purity, as well as being informative.

BMD_tester unit option1.jpg

Final design. Tester Unit and Riser options.

The Philosophy message is brought lightly and minimally by displaying the product emerging from a daisy flower. Blossoming from the key ingredient relays a sense of regrowth, healthiness, and floral beauty. The use of the blue acrylic material allows light to reflect and interact with the surface. As well as evokes a sense of airiness that can be associated to the feeling of a bright completion.

 

IN COLLABORATION WITH PHILOSOPHY BRAND. 

2016. NEW YORK CITY, NY